| An annual international beauty contest and one of the | | | | "Redefine Today," to promote the contest. The same |
| most famous beauty contests at present is the Miss | | | | year, the new logo to represent the beauty contest |
| Universe. Run by the organization, this beauty contest | | | | was born - "The Woman with the Stars" and being |
| started in 1952 by Pacific Mills, a clothing company | | | | used until this day. |
| based in California. The Miss Universe began as part | | | | The USA has produced the most number of winners |
| of Kayser-Roth then later became part of Gulf and | | | | with its seven beautiful Americans, giving pride to US |
| Western Industries. In 1996 Donald Trump acquired the | | | | flag. It has also produced the most numbers of first |
| rights for the said beauty contest. | | | | runner up, with a total of seven and second runner up, |
| The name Miss Universe, Inc. was changed to Miss | | | | with a total of eight in the famed contest. The USA |
| Universe Organization in 1998. In the same year, from | | | | has only failed to make it to the semi finals round three |
| its original Long Beach headquarters it was moved to | | | | times in the years 1976, 1999, and 2002. In 1954, the US |
| New York City with new sets of professional team | | | | won the first title through Miriam Stevenson from |
| handling the event. The new CEO for the Organization | | | | South Carolina. She was also the first Miss USA who |
| is Molly Miles and the President is Maureen Reidy. Miles | | | | won the Miss Universe title. |
| was the one who coined the slogan for the pageant | | | | |